Email Marketing
Klaviyo
Marketing automation platform for email, SMS and customer data.
Pricing
UNKNOWN
Free plan
No
Free trial
No
Overview
Klaviyo is a marketing automation platform focused heavily on ecommerce email, SMS, customer segmentation and lifecycle messaging.
Best for
Ecommerce brandsLifecycle marketersOnline retailersRetention teams
Key features
Email marketingSMS marketingCustomer segmentationAutomation flowsEcommerce analytics
Pros
- • Strong ecommerce focus
- • Powerful segmentation
- • Good lifecycle automation capabilities
Cons
- • Best suited to ecommerce rather than every business type
- • Advanced automation requires careful setup